Animal testing is the inhumane practice of using lab animals to test products on. This procedure can be inaccurate in resembling human reactions to certain chemicals involved in a product. Not only this, but the tested animals suffer the consequences that do arise when they are affected by a product. Sometimes this can even lead to death of the animal.
In this video, we wanted to educate those who don’t know why animal testing is such a cruel practice. A lot of the time, these people are those who support animal testing because they don’t know the exact process and effects of it. Cruelty free brands are the start of the movement against animal testing, which is why they’re so important. They are the foundation of a bunch of other steps to the complete extermination of animal testing from our society. Sure, there has been significant progress over time, and people have come to terms with this inhumane act, but that’s not enough. We need to create and promote a cruelty free product lifestyle in order to convey the right idea about animal testing, and how it’s not only brutal and callous, but giving long term effects to lab animals.
It is well understood that in some situations, non cruelty-free brands produce better products than cruelty-free brands do. But what needs to be understood by customers and consumers is that animals are tested against their will, and buyer should rethink their decision to support a company that reinforces that. Additionally, there are other ways that can be used to test a beauty product and get a pretty accurate response. For example, silicon models. It’s an alternative that can be designed in a way that can react the way a human does. In fact, it could be even more accurate because animals don’t carry some diseases that humans do. Alternatives to animal testing can result in a better, cruelty-free society.